Search Engine Optimization (SEO) Glossary

Local Search:

Any of a number of search engine marketing techniques that cater to geographically specific businesses (e.g. plumbers, accountants and restaurants). Local search can be either paid search advertising or natural search listings.

Some people have claimed that local search has a disappointingly low conversion rate, but Apogee Search's experience does not bear this out.








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"Since Apogee took over our paid search, they have doubled our lead volume while maintaining or improving lead quality at no increase in total cost to us!"