Search Engine Optimization (SEO) Glossary


A service from that ostensibly measures a website's traffic levels. As the only data input for this service is from the tiny percentage of people who have the Alexa toolbar installed, the information is of questionable utility, at best. Good Alexa rankings are inanely easy to fake, but it should be pointed out that you "can't fake bad Alexa rankings".

Return to the Apogee Results Glossary

All trademarks are the property of their respective owners. Please send comments or suggestions to

Get Your Free Consultation


Sign up for the Apogee Results Marketing Brief

Learn about Apogee, industry news and events, and more!

Please enter your email address:


"We have seen wonderful results with Apogee's expertise in the last year. Our site has received top 10 rankings in several key terms and great traffic generation from our search advertising."