Search Engine Optimization (SEO) Glossary

A/B Testing:

A process which shows the user one web page (A) to compare with another page (B) for the purposes of tracking behavior based on which version the user has seen. Traditionally, the A page is the landing page that is currently in use and the B page is an entirely new page.

Return to the Apogee Results Glossary

All trademarks are the property of their respective owners. Please send comments or suggestions to

Get Your Free Consultation


Sign up for the Apogee Results Marketing Brief

Learn about Apogee, industry news and events, and more!

Please enter your email address:


"We have seen wonderful results with Apogee's expertise in the last year. Our site has received top 10 rankings in several key terms and great traffic generation from our search advertising."