Search Engine Optimization (SEO) Glossary

Google Universal Search:

Universal search is a system used by Google that blends a variety of different types of media into search results, not just text links to websites.

Among listings Google gathers from crawling web pages, Universal search results also include listings from Google's various search engines, such as news, video, images, local and book searches.

This is now the primary display method that Google uses for its search results pages.

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