Manager of Marketing and Demand Generation

Apogee Results has an immediate need for a Manager of Marketing and Demand Generation.

On a daily basis we interact with senior marketing executives across multiple industries, with the opportunity to both learn from and influence their marketing strategies by delivering a broad suite of online marketing solutions.

The Manager of Marketing and Demand Generation will be an integral part of growing new customer acquisition and revenue through implementing a diverse demand generation marketing mix, including SEO, PPC, Email Marketing, Social Media, Webinars, Tradeshows and other forms of traditional marketing.

In this job you will:

  • Develop a comprehensive demand generation and marketing plan aligned with Apogee’s business and revenue objectives
  • Drive the development and execution of direct and indirect marketing programs, including email, SEO, PPC, 3rd party marketing, messaging automation, events and tradeshows.
  • Establish target response rates, conversion rates, and ROI for all programs and track results for campaign optimization
  • Test and optimize marketing program design, creative, media, and offers to increase response rates
  • Manage creative development of online properties and sales support collateral utilizing both internal and external resources
  • Regularly report performance to the Apogee executive team to illustrate the impact of marketing efforts on revenue generation
  • Conduct other marketing projects as necessary

Who are we looking for?

  • Strong understanding of the marketing process, from conceptualization to execution, testing and measurement
  • Proven results running search marketing campaigns
  • Familiarity with landing Page design and optimization
  • Online media buy/plan experience
  • Strong writing skills, with a good understanding of direct response writing
  • Advanced understanding of Google Analytics
  • Working knowledge of HTML, MS Access, Photoshop, PowerPoint

Candidates must demonstrate strong communication and leadership skills, as well as strong business acumen. 5+ years work experience and Bachelor's degree preferred.

To apply for this position, submit your resume to hiring@apogeeresults.com with "Manager of Marketing" in the subject line. No calls please.



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"Apogee was a tremendous partner in helping us implement Google Website Optimizer. They educated us on the value of the tool and then helped us implement a program that improved our conversion rates by 216%!"