Paid Search Engine Marketing Consultant

Company Description:

Founded in 2001, Apogee Results is a leader in online marketing. Our corporate headquarters are located in Austin, Texas, long recognized as a center of Internet innovation and expertise.

We understand that visits to a website mean nothing unless they lead directly to sales. That's why our approach is always centered on the bottom line, providing precise, metrics-based solutions for all of our clients. From our powerful Search Engine Optimization (SEO) programs, to our customized Paid Search campaigns and our Social Media programs (SMO), the consultants at Apogee Results are committed to helping our clients reach their ultimate revenue and business goals.

Job Description:

The Search Engine Marketing Consultant will work with their clients and an account manager to define the campaigns goals and strategy, then set-up, execute and optimize paid search and display campaigns on. They will be responsible for campaign strategy, keyword selection, ad text creation, creative selection, bid management and analysis of the client's search marketing campaigns. The consultant will optimize campaigns to meet clients lead, sales, and CPC or CPA goals, as they helped to define them at the start of the campaign.

The Search Marketing Consultant is not responsible for new business development activities. They are responsible, along with the Account Manager, for the success of their clients' campaigns and for achieving top client satisfaction rating.

This position requires a candidate that excels in client service, data analysis, project management, and balancing established processes with creative thinking.

Successful consultants will be pro-active, detail-oriented, and enthusiastic and above all professionals that want to work in client-success focused, team oriented environment.

Responsibilities:

  • Achieve success for you're the clients in your assigned book of business. Help your clients achieve the goals, set new ones, and become better and smarter online marketers.
  • Define customized PPC strategies to meet your clients' unique needs.
  • Analyze lead or sales performance data to identify campaign optimizations. Implement these optimizations or communicate them to the client as necessary in order to achieve the client's goals.
  • Create and review detailed campaign performance data and future looking strategic roadmaps.
  • Collaborate with other teams, including analytics, conversion consulting, creative, search engine optimization, display, social media.

Requirements:

  • Minimum 2 - 4 years of relevant work experience
  • 2 years of paid search, display management, or web analytics experience
  • Technical understanding of internet technologies such as HTML and JavaScript, a plus
  • Experience working with designers, development, analytics consultants, and search engine optimization consultants is a plus.
  • Experience developing and executing A/B and Multivariate testing (Google Website Optimizer) is a plus.
  • Experience working with web analytic applications (Google Analytics, Omniture, Coremetrics, HitsLink, WebTrends or ClickTracks) is a plus.
  • Knowledge of MS Office suite, including Excel, Word, PowerPoint.
  • Superior organizational and analytical skills.
  • Excellent written and verbal communication skills.
  • Ability to build strong working relationships across different teams.
  • Bachelor's Degree in Business, Computer Science, Marketing, Math, Linguistics, English, Economics, or Physics preferred.

To apply for this position, submit your resume to hiring@apogeeresults.com with "Paid Search Engine Marketing Consultant " in the subject line. No calls please.

 

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"We have seen wonderful results with Apogee's expertise in the last year. Our site has received top 10 rankings in several key terms and great traffic generation from our search advertising."