Apogee Results Management

Skip Sorrels
Director of Online Strategy

Skip Sorrels is the Director of Online Strategy for Apogee Results.  In this role, Skip provides leadership to Apogee Results’ service teams and clients to make the most of their marketing resources.  Through marketing mix optimization and improving website experiences, Skip applies his expertise and leadership to help Apogee Results’ clients realize their strategic marketing goals.

A technical marketing visionary and business strategist, Skip has over 12 years experience building successful relationships and business solutions in the information technology and computer hardware industry.  Prior to Apogee Results, Skip held the role of Vice President of Business Development for Next Level Enterprises.  As the primary technical marketing visionary, Skip was responsible for the development and execution of the overall strategy to identify new markets and establish strategic partnerships.

Prior to his VP role at Next Level Enterprises, Skip held several key roles with information technology giant, Dell Inc.  As Enterprise/Solutions Architect for Dell’s Global Alliances Team, Skip worked with Dell’s leading global system integrators and client executives to design and deliver multi-billion dollar government contract opportunities and bid proposals around the world.

A highly versatile and respected professional, Skip is adept at inspiring vision and creativity in business relationships.  His specialties include strategic planning, organizational leadership, customer relationship management (CRM), process improvement and lifecycle management.

Skip holds a Bachelor of Science degree in Medical Sciences from the University of Arkansas.

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"Since Apogee took over our paid search, they have doubled our lead volume while maintaining or improving lead quality at no increase in total cost to us!"